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August 19, 2013 | EMM Main Blog | James Bond: An Icon in Infidelity

News reported recently that actress Penelope Cruz will be the oldest-ever Bond girl. Why would that make national headlines? Because American men grew up idolizing James Bond for many reasons, including always “getting the girl.” I admit, I’m a fan of the Ian Fleming character and movies. But this week, I want you to see that James Bond is an icon of infidelity. God’s man can learn something from agent 007.


Kenny Luck, Every Man MinistriesLicense to Kill Heart, Body and Soul

Bond, James Bond, had a “license to kill” in the line of duty, which was a license to thrill audiences for decades with action, adventure and romance. His license gave him access to travel the world and “entertain” women of all nationalities and backgrounds. This fantasy hero captures men, creating an unreal notion that men, and women, can slip between the sheets without causing any damage.


The truth is, if men use this license to thrill and seek unhealthy, sexual relationships outside of marriage, it is a license to kill the heart, body and soul of both the man and woman involved.


Pre-marital sex, and sex outside of marriage, break’s hearts, sabotages the purpose for our bodies, and empties the soul of real meaning. Consider 1 Corinthians 6, starting in verse 9 that “…neither the sexually immoral…nor adulterers…will inherit the kingdom of God.” And in verses 13-15, “…the body, however, is not meant for sexual immorality but for the Lord and the Lord for the body…Do you not know that your bodies are members of Christ himself?…For it is said, ‘the two will become one flesh.’ But whoever is united with the Lord is one with him in spirit.”


You might need a minute to let that scripture sink in…


How Do You Avoid the License to Thrill?





Do like Joseph and make like the wind and blow out of there. Verses 18-20 says “Flee from sexual immorality. All other sins a person commits are outside the body, but whoever sins sexually, sins against their own body. Do you not know that your bodies are temples of the Holy Spirit, who is in you, whom you have received from God? (Here’s the clincher) You are not your own; you were bought at a price. Therefore, honor God with your bodies.”


This is amazing material, I’m sure Sampson and David wish they could have known before they let the “thrill” get the best of them.


So, if you have sex outside or before marriage, you are sinning against yourself, God and damaging the woman you are sinning with. It’s one of the greatest tragedies. Yet, God has made sex to be an amazing, beautiful union when honored according to His plan.


God’s Beautiful Plan For Your Sex Life

You know what women really want? Do you?


A righteous man. I call him “God’s man.” Women will throw themselves at you if you demonstrate self-control, respect and Godly love for your body and hers. And, once you have found “the one” to be your wife, you will see the beautiful plan God has for your sex life. It’s more amazing than anything you can imagine — a union between man, woman and God.


It takes maturity to handle this responsibility. Infidelity (contrary to the Hollywood version) is a sign of immaturity and a man who does not have the character to meet the demands a committed relationship. The head scratcher in all of this is how women roll with it, are codependent with it, play into, get hurt by it, endorse it, and let themselves suffer it at every level.


The world culture loves to talk about PEACE and LOVE in terms of what it can do for the man or individual to self-preserve or self-protect. The Bible teaches that love is righteous and also faithful. Faithfulness is a fruit of the Spirit. Faithfulness is the sign of a man (God’s man especially) but lack of faithfulness is a sign of a boy.


Maybe his name should be James Boy, agent zero with a license to emptiness.


If you, or someone you know, is struggling in the area of sexual purity, then find Godly men to hang out with, confess your sin and seek God’s plan. There is a better way. God’s way.



In case you missed them:


Avoid The “Cultural Trap,” Part 2 – Feed Your Soul, Not Your Ego


Avoid The “Cultural Trap,” Part 1 – Feed Your Soul, Not Your Ego


Dating: Is There Truth to Your Advertising?







Kenny Luck, Founder of Every Man Ministries and Men’s Pastor at Saddleback Church, provides biblically-oriented teaching and leadership for men and pastors seeking relevant, timely material that battle cultural, worldly concepts threatening men and God’s men.


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Kenny Luck is the president and founder of Every Man Ministries. As the men’s pastor at Saddleback Church in California, Kenny has found the proven way to improve men’s ministries around the world. Sleeping Giant is this blueprint, and gives men the tools they need to lead and understand their own men’s ministry. Watch Kenny’s teachings at

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