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January 10, 2013 | Press Releases | SLEEPING GIANT Challenges the Church to Empower a Community of Healthy, Strong Men to Accelerate the Mission and Vision of the Church – Ending the Global Environment of Injustice

SLEEPING GIANT Challenges the Church to Empower a Community of

Healthy, Strong Men to Accelerate the Mission and Vision of the Church –

Ending the Global Environment of Injustice


Kenny Luck and Every Man Ministries Inspire aPastor-Aligned and

Proven Process for Activating the Men of the Church 


Rancho Santa Margarita, CA – Often seen as the 800 pound gorilla in the room, most pastors and church leaders have struggled to engage men toward the church’s mission and vision not only locally, but globally.  Now, with SLEEPING GIANT: No Movement of God without Men of God, Kenny Luck, Men’s Pastor at Saddleback Church and founder of Every Man Ministries, along with Tom Crick, Director of Small Group Health at Saddleback Church gives needed strong medicine addressing the most challenging ministry segment in the church.  


The Bible, Luck argues in the book, portrays a God who loves righteousness and justice.  But how can the church deliver that justice if it is not effectively reaching, relating to, and transforming cultural man?  It can only help the victims, not deal with the source. 


is a proven blueprint for giving men an articulated and visible vision.  By using what the book refers to as the “spiritual pathway,” – Get In, Get Healthy, Get Strong, Get Going – churches receive the critical ingredients that create wide participation and transformation with men, moving them from Crowd to Core.


When men become stakeholders in the ongoing mission of the church, they discover significance previously found primarily in a secular environment.  A church that empowers transformation of men helps itself by winning the loyalty, energy, and expression of its men toward the congregation’s larger needs, mission, and vision.


Specifically, Luck asserts that churches that build strong communities of men can slay another global giant: injustice.  “If the church really cares about women and children, it will invest in reaching men because men and broken male culture are at the root of all global injustices.  Pain resonates deeply and churches that become centers of masculine transformation will become immediately relevant to a watching world.”  


“When a man’s character and conduct become healthy, it changes everything, particularly for the women and children in the ‘blast zone’ of his life,” explains Luck. “This is profoundly simple, and heavily opposed by negative cultural and spiritual forces for obvious reasons. A weak vision for men in the church reflects a greater battle, with evil having the largest stake in failure or minimization of success. Men’s ministry in the church is not easy. It is plagued internally, simply because a great deal is at stake for the Enemy.” 


In this sense, SLEEPING GIANT is the first book of its kind to contextualize vibrant men’s ministry within the church’s role missionally in the world where, Luck asserts, “We are continuing to plant functional matriarchies.”


The strategies discussed in SLEEPING GIANT have not only been proven effective at Saddleback Church where Luck and Crick are on staff, they have been tested and verified through Purpose Driven Network churches of all sizes across the nation. “We were struggling to establish a dynamic men’s ministry. That is no longer the case,” explains Pastor Kevin Springer of Living Oaks Community Church and the author of Power Evangelism. “Our church now has new men’s small groups meeting weekly, with plans for expansion and leadership development in the future thanks to Kenny’s model represented in Sleeping Giant. It started a revolution that infected our men, their marriages, and our overall leadership.”




Others agree:


“This book is neither flamboyant nor extravagant… it’s not melodramatic nor controversial – it is simply HELPFUL.  Few books that I have seen in recent years so explore unexplored potential in the church as this one does.  Kenny Luck has offered an opportunity that we must not miss, here is HELP for all of us, don’t miss it!” – Rev. Dr. Clive Calver, Former President, World Relief. Senior Pastor, Walnut Hill Community Church.


“I have been working with men for the past 20 years of my life and this book is the best book on how to minister to men I have read, because it comes from someone who is actually doing it in the context of the local church. It is a must read for any pastor or leader serious about awakening the sleeping giant of the church – the men. Thank you, Kenny.” – Steve Sonderman, Associate Pastor of Men’s Ministry, Elmbrook Church. Author, How to Build A Life-Changing Men’s Ministry.


Sleeping Giant will fuel new dreams for your ministry. What would it look like if the men in and around your church began to operate fully under the lordship of Christ, become spiritual leaders in their homes, and then out of their homes, stand tall for Christ in the community and enthusiastically align the vision and mission for your church?  Wow! I would urge you to allow God to use Kenny Luck and Sleeping Giant to fuel these dreams.” – Brian Doyle, founder and president of Iron Sharpens Iron.


SLEEPING GIANT: No Movement of God without Men of God, by Kenny Luck and Tom Crick, is published through B&H Publishing Group and LifeWay Christian Resources.  The book and the DVD Leader Training Kit are in stores everywhere or available at    Watch Kenny Luck’s intro to SLEEPING GIANT at


About KENNY LUCK  Kenny Luck

Kenny Luck is a men’s expert, speaker, an ECPA platinum award-winning author of the God’s Man and Every Man series, pastor of men at Saddleback Church, and founder of Every Man Ministries which provides conferences, training, and resources to lead the men’s movement worldwide. At Saddleback Church in Lake Forest, California, Luck leads 7,000 men participating in weekly small group gatherings. He has authored and coauthored 20 books, including Every Man, God’s Man, and the four books in the God’s Man series: Risk, Dream, Fight and Soar. He and his wife Chrissy have three children. Follow Kenny at or



Tom is currently the Director of Small Group Health at Saddleback Church and has worked with Kenny for the last ten years developing the Sleeping Giant model. Tom and his wife Jane serve together mentoring married couples.



For the past 10 years, Every Man Ministries has been dedicated to revolutionizing men’s ministry, freeing men spiritually, and empowering healthy family formation worldwide.  Every Man Ministries helps churches develop, grow, and maintain strong men’s communities that support the mission and vision of the local pastor and church.


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For more information, please contact:
Lori Heiselman – FrontGate Media





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